The Future of China

Many are skeptical as to the future of the china and dinnerware industry. Some, having been in the industry all their lives, fondly hearken back to the salad days of the 1950’s in which every family had multiple sets of fine china, crystal and flatware.

No doubt about it, those days are gone. But does that mean the end of the fine dining experience? Hardly. There will always be people looking to enhance a dining experience with the finest china and crystal available. Also, even the most comfort-loving diners will occasionally look to break out of the norm and experience something different. And when that time comes they will turn to the sparkling glitter of Edinburgh Thistle Crystal, the simple elegance of Lenox Jefferson and the style and flash of Oneida Dover flatware.

The future is bright, beautiful and gleaming. Just like dinnerware.

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